Tailored Product Demand Forecasting

Macromonitor can provide tailored estimates and forecasts of demand for your products and services, for use in market estimation, sales targeting, business planning, budgeting and forecasting.

We conduct an in-depth analysis in order to understand the sectors that drive demand for your products. We then compile indicators of activity in these sectors and produce forecasts of those indicators. We then separate out significant individual projects in some sectors, where appropriate.

For all other work (non-major project work) we seek to understand the typical relationship between activity in each sector and demand for your products. We then use this understanding to convert the indicators of activity to implied quantities of product demand and produce demand forecasts.

We can produce models for detailed geographic regions if required.